It’s been a long time since we’ve been this excited about a line and with due cause. Number 4 High is the perfect addition to our new 449 location. We will be debuting this line in the New York City area in the coming weeks and have been overwhelmed with positive feed back from around the country. The California based line was founded to explore new stylistic territories combining nature’s finest ingredients, forward-edge technology and innovation providing a holistic approach to the craft of hair care. We began our alliance with Number 4 shortly after it was suggested to us by one of or long time customers. Immediately we felt a parallel link in our ideas and we're both so excited to be welcoming one another into our schools of thought. My wife and business partner, Jolie Alony, was overjoyed with the befitting timing of the launching of Jour d’atutomne ™ Hair Spray at Juan Carlos Obando Spring Summer 2011 Collection during New York Fashion Week. This water-free, strong, yet flexible hold spray remains in place under highly humid conditions even in challenging cities such as Texas' Houston, as told by Kathy, a gracious and amiable member of the N4 hair care team. The brushable spray gives strong support with no flakes or frizz and keeps hair soft and chic. This versatile long-lasting hair spray provides root lift to protect the hair from heat and innovative sunscreen properties along with its might shine. It was impressively collaborated with other creative minds from MAC Cosmetics, Milk Studios and Swarovski Crystals at the Juan Carlos Obando Spring Summer 2011 Collection show during NYC’s fashion week. Check out some of the behind the scenes hair and makeup photos that M.A.C cosmetics disclosed on their Facebook page. We can't stop fawning over them!